March 2018

Marketing

How to Use Social Media to Increase Your Brand Awareness

According to recent studies, 2.6 billion people will be using social media by the end of 2018. Companies wanting to connect with their target audience must, therefore, try to separate themselves from their rivals on their chosen networks. It means providing a more personalised approach to social media campaigns, so they can increase brand awareness and improve their conversion rate.

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Marketing

Becoming a Digital Nomad -Why and How

Many self-employed, freelance and remote workers are becoming Digital Nomads. Working from anywhere in the world, at times that suit them. Certainly, many more businesses are open to collaborating with suppliers in non-traditional, highly flexible working arrangements.  You may have toyed with the idea of becoming a Digital Nomad for some time. You may have never heard of this lifestyle before! Nevertheless, if this has piqued your interest, and you’re wondering how you can make this work approach a reality, and what benefits it would offer you, then read on for guidance.

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